The PSA offered financial support to various non-governmental organisations, ranging from a choral choir supporting the community by encouraging youth in developing and growing talent in choral music. This combats societal ills such as drug and alcohol abuse, teenage pregnancy, mental illness, and depression. Assistance was rendered to centres supporting disabled individuals, particularly children and family centres providing shelter, healthcare, counselling, and psychological services.
The PSA also supported UNICEF South Africa, which partners with the South African government to create a nurturing environment where children are loved, cared for, and protected from violence
The PSA continued its support during August, which marks Women’s Month, and paid tribute to South African women - the heroes of courage and so many other inspirational women who have made invaluable contributions towards vulnerable communities. This initiative was undertaken in collaboration with UNICEF, Dignity, Assupol and PSAClub.